Privacy Policy

1. Information We Collect

We collect information you provide directly, information generated by your use of our site, and information from in-store purchases and other business interactions.

Information You Provide

• Name, email address, phone number, billing and shipping address
• Payment information (processed by our payment processor — see Section 6)
• Account login information, order history, and saved preferences
• Communications you send us, including customer support requests and photos submitted with a claim
• Team, roster, or organization information you provide for team or custom orders

Information Collected Automatically

• IP address, browser type and version, device information, and operating system
• Pages visited, products viewed, links clicked, and time spent on our site
• Referring website or search terms that led you to our site
• Approximate location derived from your IP address

In-Store Purchase Information

If you shop with us in person, our point-of-sale system collects information related to that transaction, such as items purchased, payment method, and — if provided — your name, email, or phone number (for example, for a receipt or loyalty program). This information may be linked to your online account or used consistently with Section 3 below.

2. How We Use Your Information

• Processing, fulfilling, and shipping your orders, and handling returns, exchanges, and claims
• Providing customer support and responding to your requests
• Creating and maintaining your account
• Sending order confirmations, shipping notifications, and other transactional messages
• Sending promotional emails, texts, and offers, as described in Section 3
• Showing you relevant ads on our site and elsewhere, as described in Section 4
• Analyzing website and marketing performance to improve our products, services, and site experience
• Detecting and preventing fraud, abuse, and security incidents
• Complying with legal obligations

3. Email & Text Message Marketing

Email

By placing an order or creating an account, you will generally be enrolled to receive marketing emails from Lifestyles Sports — including promotions, new-product announcements, and personalized offers — in addition to transactional emails about your order. Every marketing email includes a clear unsubscribe link, and you may opt out at any time without affecting your ability to place orders or receive order-related communications. We honor opt-out requests within the timeframe required by law.

Transactional emails (order confirmations, shipping updates, return status, and similar account or order notices) are not promotional and cannot be opted out of while you have an active order or account.

Text Messages (SMS)

If you opt in to SMS marketing, message and data rates may apply, and message frequency varies. You can opt out at any time by replying STOP, and you can reply HELP for assistance. Opting out of text messages does not opt you out of email marketing, and opting out of email does not opt you out of texts — each channel is managed separately.

4. Cookies, Advertising & Social Media

Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to operate our site, remember your preferences, and understand how our site is used. You can disable cookies through your browser settings, but doing so may affect site functionality such as your cart or login.

Interest-Based & Social Media Advertising

We work with advertising and analytics partners — including Google Ads and Meta (Facebook/Instagram) — to show you relevant ads on our site and on other websites and social media platforms, and to measure how well our marketing performs. These partners may use cookies, pixels, and similar technologies placed on our site and other sites to collect information about your browsing activity over time.

As part of this, we may share a securely encrypted (hashed) form of information such as your email address or phone number with advertising platforms to build custom or lookalike audiences — for example, to show ads to past customers or people with similar interests, or to exclude existing customers from certain ads. We do not share your information with these partners for their own independent marketing purposes outside of providing services to us.

Depending on your state of residence, this type of interest-based advertising may be considered a "sale" or "share" of personal information under applicable privacy law. See Section 8 for your opt-out rights.

Social Media

If you interact with us on social media — including by commenting, messaging, or engaging with our content on platforms like Instagram, TikTok, or Facebook — that platform's own privacy policy governs how it handles your information. If you tag us, message us, or otherwise share content with us on social media, we may repost, reference, or engage with that content as part of our own marketing, consistent with that platform's terms.

5. Data Security

We implement industry-standard security measures designed to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Sharing of Information

We do not sell your personal information for money. We share information with trusted third parties who help us operate our business, subject to obligations to protect your information, including:

We may also disclose information when required by law, to protect our rights or the safety of others, or in connection with a business transfer such as a merger or acquisition.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites, and we encourage you to review the privacy policy of any third-party site you visit.

8. Your Privacy Rights & Choices

You have the right to update, correct, or request deletion of your personal information at any time by contacting us at support@lifestylessports.com.

Marketing Opt-Out

• Email: unsubscribe using the link in any marketing email, or contact us directly
• Text messages: reply STOP to any marketing text

State Privacy Law Rights

If you are a resident of California or another state with a comprehensive privacy law, you may have additional rights regarding your personal information, which may include the right to know what information we collect, the right to request deletion, the right to correct inaccurate information, and the right to opt out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising (see Section 4).

To exercise these rights, or to opt out of interest-based advertising described in Section 4, contact us at support@lifestylessports.com. We will not discriminate against you for exercising your privacy rights.

9. Children's Privacy

Our website is not intended for individuals under the age of 13, and we do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us and we will take steps to delete it.

Some of our products are designed for youth sports and cheer teams. Where a coach, parent, or team administrator submits roster information (such as names or sizes) for a team order, we treat that submission as coming from the adult organizer and use it only to fulfill the order.

10. International Visitors

Our website and services are directed at customers in the United States, and information is processed and stored in the United States. If you access our site or place an order from outside the United States, your information will be transferred to, stored, and processed in the United States, where privacy laws may differ from those in your country.

11. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, including maintaining your order and account history, complying with legal and tax obligations, resolving disputes, and enforcing our agreements. When information is no longer needed, we take reasonable steps to delete or anonymize it.

12. Changes to This Privacy Policy

Lifestyles Sports reserves the right to update, modify, or revise this Privacy Policy at any time. Changes will be posted on this page with an updated effective date. Your continued use of our website after changes are posted constitutes your acceptance of those changes.